Happy all the time
April 5, 2010Jon Brooks 4 Comments »![]() March 3, 2009 |
![]() March 3, 2010 |
Fast food is not only recession-proof, it’s recession-enabled. From an AP news story last year, during the heart of the downturn:
Recession helps boost McDonald’s sales
McDonald’s Corp. said Monday its same-store sales rose 7.1 percent in January, as cash-strapped consumers lined up for the fast-food company’s burgers and breakfast items. Total sales in January rose 2.6 percent. In the U.S., same-store sales, or sales at stores open for at least 13 months, rose 5.4 percent during the month. Overseas, same-store sales rose 7.1 percent in Europe, the U.K., France and Russia, and rose 10.2 percent in the Asia-Pacific region, the Middle East and Africa.
But no matter what your financial situation, you might want to think twice (or thrice) before you use fast food as a way to stretch your budget. Why? Well take, for instance, Nonna’s Happy Meal Blog, from Baby Bites, an ezine for parents of picky eaters. Nonna purchased a Happy Meal in 2009 to “see if the claim that (it) will last for years is true.” Selected entries from this year-long relationship below:
March 3, 2009
My newly purchased Happy Meal smells yummy and it’s very colorful. I receive a PetShop virtual pet dog in a yellow plastic doggie carry-case, along with my child-size hamburger, small fries, and a soft drink. On one side of the cardboard box the meal comes in are cutouts for a pet shop window and door. What little girl wouldn’t absolutely love it? The boy’s side of the box has a Spider-Man scene. The Spider-Man side states, “Meet the spectacular Spider-Man in McWorld at HappyMeal.com and go on your own superhero adventure!” WOW what fun. As colorful as my Happy Meal is, the food is mostly colorless. French fries are made from starchy white potatoes and a hockey puck-size brown hamburger is served on a mini-white-bread bun. There’s no lettuce, cheese, or otherwise healthful topping, just a dab of ketchup and a slice of pickle.